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October 25, 2007
The High Cost of Gratitude
A week ago last Saturday I attended a performance of the Cypress Quartet that was presented in the Candlelight Concerts Series by Dumbarton Concerts. Performances are presented in the Dumbarton Methodist Church in Washington, DC. Built in 1774, the church...Posted by Neill Archer Roan at 08:02 AM | Permalink
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October 23, 2007
Flying SUX
There’s an old aphorism that says “When life hands you lemons, make lemonade.” Apparently, that’s what officials at the Sioux City airport have decided to do with their 3-letter identifier: SUX. Until very recently, Sioux City’s civic leaders have endeavored...Posted by Neill Archer Roan at 04:11 PM | Permalink
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October 15, 2007
Is Viral Marketing Failing?
For the last several years, many arts marketing professionals have focused intensely on viral marketing programs, primarily because most consumers rank word-of-mouth recommendations - especially from a friend - above almost every other media channel. A recent Nielsen Internet study...Posted by Neill Archer Roan at 12:53 PM | Permalink
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