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November 23, 2007

Seminar - Build Audience Loyalty

So many friends and readers ask me when and where I'll be launching this new Loyalty Strategy Seminar. Well, here is the information. In my entire professional career, I've never worked so hard to develop what I think is critically...

November 14, 2007

Coyote Steals My Heart

I've come to the conclusion that I'm not like other performing arts attenders that I know. I'm not interested in seeing the same artists time after time after time. What thrills me in the theatre are fresh experiences, fresh takes,...

November 12, 2007

Brand Your Email Communications with Leopard

When it comes to branding one’s communications, it is difficult to imagine a higher priority than being able to brand business email messages. For me – and for most people – most communications are by email. If continuity of imaging...

November 07, 2007

A Tribute to L. Peter Feldman

Last Saturday evening, at the Canadian Arts Presenting Association Conference in Ottawa, the organization's founding Executive Director, Peter Feldman, was paid tribute for his 22 years of service to the Association, and to artists and audiences in Canada and abroad....

November 02, 2007

Victoria's Other Secret

If you’re male, I’ll bet you’ve been accused more than once of “having just one thing on your mind.” If you’re female, I’m willing to bet that you’ve made that accusation, yourself. Do men deserve this stereotype? You don’t have...